buy silk road gold

let us first look at an example in other industries: April 20, 2002, Oakes was first disclosed to the outside world white paper on air conditioning costs, unambiguously enumerating its 1.5 warm and cold air conditioning production costs of several major components of the retail price of $ 1880 $ 1378, sales costs $ 370, merchants profit 80 Yuan, manufacturers profit of $ 52. A few most of the composition ratio: production costs 73.29%, sales cost of 19.68%, business profit 4.26%, manufacturers, profits 2.77%! Air conditioning low profitability is well known, but the result still makes us by surprise. Imagine now that margins in the cosmetics industry, who are willing to invest in it? Sell an air-conditioner might as well sell a bottle or two cosmetic make money too! Furthermore, air conditioning is a durable consumer goods, and cosmetics is a fast-moving consumer goods, from the perspective of the product, the air conditioning industry profits should be higher than in the cosmetics industry. Of course, because the development environment, consumers ‘ spending habits and awareness, and other reasons, industry margins are simply checked against, but the high profits of the cosmetics industry is still jealous heart heat is one of many investors. Authors in the cosmetics industry has carried out several years of professional skin care market sales and planning, channels of distribution of profits to a certain extent on understanding, now trying to analyze each stakeholder on the channel.

, professional overview

professional refers to beauty body within the industry (homes) for the sales professional beauty line terminal. This is a market capacity, is a substantial potential for development of the market, is one of the fastest growing industries in the domestic industry. Since in the 1980 of the 20th century has developed internal beauty body over more than 1 million registered in the business sector, nearly 7 million people in China, beauty service consumption as much as $ 100 billion a year!

professional product price is generally divided into low, medium, high grade, low . priced at $ 80 (retail price, the same below), mid-range priced at around $ 120, the premium priced at more than $ 150. Manufacturers generally choose according to their product prices and strength the following channels: manufacturers of provincial agents (local agents), beauty salon, manufacturers agents in beauty salons, manufacturers of beauty salons.

the professional line products production cost about 5% of the most controlling retail prices, manufacturers generally retail prices 25 percent (that is, the retail price of 25%, the same below) left prices looking for agents, agent General to retail price of around 50 percent looking for franchise (beauty salon).